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包郵 國(guó)際經(jīng)貿(mào)英語(yǔ)
作者：張洪巖
開(kāi)本：
16開(kāi)
頁(yè)數(shù)：
225頁(yè)
本類(lèi)榜單：外語(yǔ)銷(xiāo)量榜
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許淵沖譯唐詩(shī)三百首:漢文·英語(yǔ)
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國(guó)際經(jīng)貿(mào)英語(yǔ) 版權(quán)信息
- ISBN：9787811355567
- 條形碼：9787811355567 ; 978-7-81135-556-7
- 裝幀：暫無(wú)
- 冊(cè)數(shù)：暫無(wú)
- 重量：暫無(wú)
- 所屬分類(lèi)：>>
國(guó)際經(jīng)貿(mào)英語(yǔ) 目錄
Part One Asia and OceaniaChapter 1 East AsiaChapter 2 Southeast AsiaChapter 3 South AsiaChapter 4 West AsiaChapter 5 OceaniaChapter 6 APECPart Two AmericasChapter 1 North AmericaChapter 2 US Financial CrisisChapter 3 CanadaChapter 4 South AmericaPart Three EuropeChapter 1 South EuropeChapter 2 West EuropeChapter 3 Middle EuropeChapter 4 N0nh EuropeChapter 5 East EuropeChapter 6 European UnionPart Four MricaChapter 1 North AfricaChapter 2 East AfricaChapter 3 The West and Cenal AfricaChapter 4 South AfricaChapter 5 China and AfricaChapter 6 African BusinessPart Five WTOChapter 1 WTO··Chapter 2 PrinciplesChapter 3 WTO and ChinaChapter 4 WTO and USChapter 5 WTO and EUPart Six International MarketingChapter 1 IntroductionChapter 2 Marketing StrategyChapter 3 Cases of International MarketingPart Seven Multinational ManagementChapter 1 Corporate Social ResponsibilityChapter 2 Approach to ManagingChapter 3 Cases of Multinational ManagementPart Eight Economic GlobalizationChapter 1 Economic Integration and GlobalizationChapter 2 Dimensions of GlobalizationChapter 3 Institutional ArrangementsChapter 4 External Economic Growth in China
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國(guó)際經(jīng)貿(mào)英語(yǔ) 節(jié)選
《國(guó)際經(jīng)貿(mào)英語(yǔ)》是專(zhuān)門(mén)為國(guó)際經(jīng)濟(jì)與貿(mào)易及財(cái)經(jīng)類(lèi)其他專(zhuān)業(yè)高年級(jí)學(xué)生開(kāi)設(shè)的專(zhuān)業(yè)必修課。本課程的教學(xué)目標(biāo)是：通過(guò)教學(xué)與實(shí)踐，使學(xué)生廣泛接觸大量真實(shí)的財(cái)經(jīng)英語(yǔ)原文，系統(tǒng)地學(xué)習(xí)、掌握國(guó)際經(jīng)濟(jì)與貿(mào)易有關(guān)的英語(yǔ)詞匯，提高閱讀理解能力；熟練地用英語(yǔ)解說(shuō)當(dāng)今世界國(guó)際經(jīng)貿(mào)活動(dòng)中發(fā)生的重要事件與國(guó)際經(jīng)貿(mào)基礎(chǔ)知識(shí)；成為精通國(guó)際經(jīng)貿(mào)英語(yǔ)的實(shí)用型專(zhuān)業(yè)人才。為此，我們編寫(xiě)了《國(guó)際經(jīng)貿(mào)英語(yǔ)》作為大學(xué)高年級(jí)的專(zhuān)業(yè)英語(yǔ)教材。其*大特點(diǎn)是：內(nèi)容新穎、翔實(shí)，結(jié)構(gòu)合理、清晰，為海內(nèi)外學(xué)生提供了優(yōu)質(zhì)的、集知識(shí)性和趣味性為一體的經(jīng)貿(mào)素材，使學(xué)生在英語(yǔ)學(xué)習(xí)中對(duì)國(guó)際經(jīng)濟(jì)與貿(mào)易知識(shí)有一個(gè)總體的認(rèn)識(shí)。具體而言，本教材向?qū)W生介紹了亞洲、歐洲、美洲、非洲等地區(qū)有關(guān)的經(jīng)貿(mào)信息以及世界貿(mào)易組織的一些基本情況，同時(shí)也介紹了一些跨國(guó)公司的營(yíng)銷(xiāo)管理知識(shí)，使學(xué)生較為全面地了解國(guó)際經(jīng)貿(mào)活動(dòng)的背景知識(shí)、國(guó)際營(yíng)銷(xiāo)和管理的基本概念和成功案例。
國(guó)際經(jīng)貿(mào)英語(yǔ) 相關(guān)資料
插圖：China is now an important trade power.China initiated economic reforms in 1978，when it endeavoured to change from the centrally planned economic system of the Soviet system，to one based on a market economy.China is now pursuing a“socialist market economy”，with the State still playing an important role in the economy，which is developing into a full-fledged market economy.Despite the remaining state role，the economy bears all the major features of any other market economy，such as free competition and the market interplay between supply and demand.The socialist percentage（state-owned portion）is reducing through restructuring capital ownership while the percentage ownership of private and foreign capital is constantly increasing.China’s legislation has closely followed the practice of a market economy.In 1993.the 8“National People'S Congress（NPC）amended the national constitution to emphasize the importance of a private economy and stipulate that China pursues a socialist market economy.During 1993-2003，the basic laws regulating the market economy were formulated.The most important law protecting private property is about to be adopted in the 10”NPC Session.The socialist market economy has boosted the Chinese economy and revitalized it.The Chinese economy has developed quickly，with a 9.4 percent annual GDP growth rate.Table 1 shows the progress made in recent years.In recent years，based on this economic growth，China has also achieved unprecedented process in foreign trade and in attracting foreign investment.Using 2004 as an example，trade volume scored$1，154.74 billion，an increase of 35.7 percent since 2003.
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